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Guest Speakers - What should you consider before booking one?

One of the most important questions to ask before you book a guest speaker for your event is What message do you want the speaker to convey to your audience?

Top 5 Tips for finding the right venue for your event

Finding the right venue for your next event need not be a major headache if you follow our 5 Top Tips ....

It will never happen to me! Event Insurance - do I really need it?

How many people in our industry consider Event Insurance? Specialist insurer Hiscox stated that there was a predictable rise in claims for event insurance earlier this year. Despite this, most events were not insured for bad weather at all. Read on for our Top 10 insurance tips ...

The Disability Discrimination Act - Profiting from compliance

As an Event organiser, you know it is the right thing to do, you know you have to do it and you know it makes commercial sense..

10 Commercial reasons to address DDA (Disability Discrimination Act)

7 Top Tips for finding an accessible venue

10 Essential Budget Planning Tips for your Event

Preparing a definitive budget for an event is a challenging task with so many factors to consider, however with the help of our 10 Essential Budget Planning Tips, we hope that the next budget you prepare will be easier to create and pleases the purse holders!

7 Top Tips for a successful Site Inspection visit

Site inspections, or showrounds, serve only one purpose - to ascertain whether a venue is the most suitable venue for your particular event. Below we identify our 7 Top Tips for a successful Site inspection visit:

A Touch Of Sparkle... for Christmas 2009 at Ufton Park

A Touch of Sparkle for Christmas 2009, Celebrate this year at Ufton Park, Reading.Set in a beautifully restored Tithe barn in the grounds of a magnificent Elizabethan Manor House.

6 Top Tips for Hosting a Successful Corporate Golf Day

6 Top Tips for Hosting a Successful Corporate Golf Day

How to use the "Credit Crunch" to your advantage

How can Red Dragon Events help you benefit from the Credit Crunch? More than ever venues need to retain as much exisiting business as possible whilst continuing to attract new business. There are a number of ways in which this can be used to your advantage:

The Spying Game - How Safe is your conference?

"Eureka" moment at 10.04pm

10.04pm "Eureka" moment may spell the end of the early nights! - 4.33pm is the least creative time of the day; - The shower is found to be the most inspiring space; - Women are better at retaining their creative ideas

Conference Food and its effect on your delegates

Conference food - how does the food you serve effect your delegates?

Referral Incentive Scheme

New - Referral Incentive Scheme! Earn a minimum of £50 Bonus Bond vouchers for every successful referral you provide us over a certain booking value! Plus another £50 worth of bonus bond vouchers to the person you referred us to!

Crash Course in organising a Christmas Party 2008

Christmas parties are often the highlight of the year for many companies. Below we have listed some helpful tips to make sure you have a great time!

Early-Eager or PM Professional

A new report shows tapping into a delegate's natural human rhythms can aid productivity, concentration and retention. The Meeting Minds report by Dr Lawrence Smith, senior lecturer at the Institue of Psychological Sciences, University of Leeds, applies psychological theory regarding human rhythms, sleep and work scheduling to the meetings industry.

Rules of Engagement

Rules of Engagement - incorporating new technology

Crash Course in Audio Visual

Using the latest technology can be an important tool in getting the message across at your next event. We have identified below some key points to consider when creating the maximum effect from your AV.

Top Tips for Welcoming Guests to your event

Read our Top Tips for Welcoming Guests to your event!

Top Tips for Hosting a Memorable Corporate Golf Day

Golf is considered one of the most important tools in Corporate Entertaining.

10 Top Tips for Holding Greener Meetings

1. Save Paper. Using new media and electronic technology can cut down your paper use.

Corporate Incentives - Are they really worth it?

Home Red Dragon Events Newsletters & Resources  

5 Jul 10

 

Despite the recent Global recession and cut backs in corporate spending in some areas, it would be easy to think that staff motivation would not be a priority. However, now would be a good time to re-enforce the importance of motivational and incentive programmes to your employees to improve staff morale and get the best out of your workforce.

 

A trip abroad is often seen as the most appealing to employees, more so than staying at home. Choosing new destinations, exciting and interesting programmes and excellent accommodation is virtually always going to appeal to your workforce and inspire them to reach their targets. Opportunities that they are unlikely to choose themselves for a private holiday or break are bound to impress the workforce. Once they have experienced these rewards, it is likely that they will want to do so year after year, ensuring you get the best out of them. Work colleagues will start to discuss the programme and envisage enjoying the rewards, thereby creating a desire to be on the plane.

 

This raises an important question: What makes a good incentive programme?

There are 2 main factors to consider:

1 - What do you want your employees to achieve? All incentive programmes must be realistic and achieveable for everybody that is taking part. Setting higher targets is one thing, however making them unrealistic will have a detrimental affect on the entire programme. You want your employees to feel that they can reach these targets - without making it too easy for them! Participation rules must be clear and carefully considered before announcing the programme. If you are not sure, check with your company's Legal and HR teams first.

2 - What is in it for them? Think about your employee profile - are they young, middle aged, adventurous, cultural, creative etc? The reward should be in proportion to what they are being asked to achieve. Can they bring partners along? Do they need to pay for any extra activities, transfers or meals? Does the location have a 'Wow' factor? How soon after the qualifying period ends, will the programme take place - ideally within 3-6 months? What are the tax implications? Asking them to be liable for any potential additional tax could have the opposite affect.


We have helped one of our clients arrange accommodation in the USA for their annual sales incentive trip for 4 years running. They have stayed in 5 star luxury hotels (Ritz Carlton Naples, Ritz Carlton Palm Beach, St Regis Monarch Beach and the Four Seasons Resort Scottsdale) and other than a welcome dinner, attendees are left to spend the 3 nights as they please with their partners. Flights to and from the destination, accommodation, plus some 'spending money' is also included in the programme. Our client estimates that the Return on Investment far outweighs the cost of the programme - estimated at close to $250,000 US altogether! There is a sense of anticipation every October when the following year's destination is announced at one of their sales meetings.

 

There are many more factors involved in creating and running a succesful Incentive reward programme. Regular communication and progress updates are essential to keep everybody interested in the reward, but also to maintain their focus on what they are trying to achieve. After all, the ultimate goal of any incentive programme is to improve performance through increased profits, greater market share or any other measuring yardstick.

What gets measured gets done; reward to leads to repetition.

Original article written in Conference News April 2010
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