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10 COMMERCIAL REASONS TO ADDRESS DDA (DISABILITY DISCRIMINATION ACT)

In conjunction with our Article on the Disability Discrimination Act and its effect on events, please find below 10 Commercial Reasons to address the Disability Discrimination Act:

1 – £91bn estimated annual spending power of disabled people
2 – Accessibility is an important commercial consideration
3 – Approximately 12.4m disabled people in the UK alone
4 – Disabled people can and do influence choice
5 – Everyone wins when access is better
6 – Service providers have a legal duty to think about access
7 – Making reasonable adjustments reduces liability and risk
8 – Damage to reputation if you do not comply
9 – Loss of business
10 – Compensation expense

For more details on the Disability Discrimination Act and your role as an Event Organiser please click here

Source: Adapted from the original article written by Michael McGrath for Meetings & Incentive
Travel magazine, October 2009.

Michael McGrath is the only disabled person in the world to have successfully led expeditions to two of the most inaccessible places on Earth – the North and South Poles.

For more information on Michael McGrath and what he can do for you, please visit Michael’s website

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